About SoulBeing™
SoulBeing is reimagining a healthcare infrastructure that incorporates every facet of health and wellness into one intuitive experience. SoulBeing is a vetted health and wellness network of complementary and alternative (CAM) service providers. We know that prioritizing the health and wellness of an individual and their family is paramount to the success of their communities. At SoulBeing, we are committed to helping each person achieve their health, wellbeing, and performance goals by focusing on whole person health: physical, mental, emotional, and functional health.
We partner with businesses (small to large), virtual healthcare hubs, employee benefits brokers and advisors, insurance providers and administrators, as well as individuals, to integrate conventional healthcare with complementary and alternative services and treatments. We are committed to educating our members about the many options available to them and to connect them with providers that will help them achieve their best possible health and wellness.
Today, many people use complementary and alternative (CAM) services, treatments, and therapies to address the entire spectrum of health issues and needs. We believe that for any given health goal, the best possible outcome can be reached through the combination of a variety of approaches, and we are committed to helping our members discover the perfect formula for their specific goals and needs from preventative health to chronic condition management.
SoulBeing’s services include payment, scheduling, virtual care appointments, and personalized guidance for individual health needs. Many therapies and treatments are covered by health insurance, including physical therapy, chiropractic care, and mental and behavioral health services. Most other services can be funded through HSA or HRA accounts.
For members seeking to combat a certain symptom, condition, side effect, or disease, or who simply want to improve overall wellbeing, SoulBeing will:
- Connect them with qualified and vetted providers in their community with specialized expertise in their areas of interest
- Offer personalized recommendations to accomplish specific health goals
- Generate necessary documentation for compliance
- Help facilitate the exchange of services for the fund accrued in an HSA account
- Provide physician support for recommended services and Letters of Medical Necessity for appropriate services
- Curated resources and education: including videos, articles, and events that help navigate health and wellness journeys.
Benefits for SoulBeing Members:
- Easy to use Provider Search that allows you to find local and national providers to meet your needs wherever you are
- Curated resources including videos, articles, events, and a Free Wellbeing
Checklist that recommends therapies based on your current health profile - Centralized maintenance of personal profile, appointment info, favorite providers and more, allowing for streamlined management of health goals across service types
Benefits for Providers:
- Access to a powerful network of like-minded peers for cross-specialty referral and collaboration
- Offer your services as an integral addition to the healthcare benefits of thousands of employees and their families who are seeking your services
- Promote and participate in webinars, panels, health fairs and other relevant events hosted by SoulBeing and their corporate partners, establishing yourself as a thought leader in your community and industry
Our Team
Colleen Kavanagh
Founder & CEO
Colleen Kavanagh, Founder & CEO of SoulBeing, brings over a decade of strategic healthcare consulting experience from GE Healthcare, where she optimized imaging operations for major hospital systems. Recognizing that 70% of patients were treated for preventable conditions, she developed deep expertise in preventative health and healthcare innovation. Colleen leverages her proven leadership and operational acumen to drive SoulBeing’s mission of integrating evidence-based complementary care into scalable benefit solutions, delivering measurable impact for employers and health systems.
Jason Breard
Partnerships & Business Development
Jason Breard is a seasoned business development leader with deep expertise in partnership strategy and relationship management. He has a proven track record of driving growth across healthcare and benefits sectors, building strategic alliances, and delivering scalable solutions. Known for his consultative approach and long-term vision, Jason excels at aligning stakeholder goals and creating value-driven partnerships that support innovation and sustainable impact.
Rebekah Haun, MPH
Business Development
Rebekah Haun, MPH is a dynamic business development professional with a strong track record of driving growth in healthcare organizations. At SoulBeing, she leverages her expertise in strategic outreach, client engagement, and market expansion to build impactful partnerships. Rebekah excels at identifying opportunities, cultivating relationships, and delivering innovative solutions that advance access to integrative care and support organizational growth.
Laura Hanson
Client Management
Laura Hanson is an experienced operations and client success leader with a strong background in scaling programs at large-scale global marketplaces and early-stage startups. At SoulBeing, she brings deep expertise in client management, project execution, and learning and development. Laura is known for building efficient systems, driving team alignment, and delivering exceptional service. Her strategic approach supports sustainable growth and ensures a seamless experience for partners and clients alike.
Dr. Megan Britton
MD - Clinical Care Navigation & Engagement
Dr. Megan Britton serves as a Clinical Advisor for SoulBeing. She is a practicing physician, board certified in Family Medicine and fellowship trained in Integrative Medicine, through Dr. Andrew Weil’s Fellowship in Integrative Medicine. She is a graduate of the Helms Institute for Medical Acupuncture, and has additional training in Osteopathic Manipulative Medicine and Addiction Medicine. Her involvement in SoulBeing is motivated by her passion for improving access to the full spectrum of evidence-based healthcare services through the building of community and referral networks to facilitate higher quality comprehensive health care for all.
Andrew Wood
Finance
Andrew Wood serves as Finance Lead at SoulBeing, bringing extensive experience in financial strategy and operational excellence. With a strong consulting background advising startups and scaling organizations, he has led financial planning, budgeting, and process optimization initiatives that drive profitability and growth. Andrew’s analytical rigor and strategic frameworks ensure SoulBeing’s financial foundations support sustainable expansion.
Dr. Francoise Adan
MD - Clinical Advisor, Healthcare Strategy
Dr. Francoise Adan serves as Clinical Advisor for Healthcare Strategy at SoulBeing, bringing over 25 years of leadership in whole‑person health. As Chief Whole Health & Well‑Being Officer and Director of Connor Whole Health at University Hospitals in Cleveland, she created and led a system‑wide integrative health initiative that delivered 65,000+ patient visits in 2024. A board-certified psychiatrist and integrative medicine expert, she brings strategic insight and clinical rigor to SoulBeing’s mission.
Beth Bierbower
Senior Advisor, Health Plan & Channel Strategy
Known as a fiscally responsible leader, Beth has developed and executed profitable business growth strategies while creating administrative cost efficiencies. She has a track record of driving internal innovation through new products and services and by creating partnerships with entrepreneurial and technology companies (e.g., Oscar Health, HealthVerity) to deliver leading edge capabilities inside complex organizations. Beth previously served as President of the Group & Specialty Division at Humana, generating over $7B in annual revenue.
Dr. Bill Lewis
MD, MBA – Clinical Advisor, Healthcare Technology
Dr. Bill Lewis serves as a Senior Medical Advisor for SoulBeing and is a Telemedicine expert for Fortune 500 companies and Care Delivery Organizations. He supports initiatives in organizations such as the American Telemedicine Association and Urgent Care Association of America. He is currently the Chair of the ATA/CHQI Accreditation Committee for Telemedicine. Bill has extensive experience leading large companies and Healthcare organizations such as Humana, Concentra Health Services, and various other Telemedicine, Urgent Care, Worksite and Wellness companies.
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